Case Studies
Hotel Revenue Management Success Stories and Case Studies
Our diverse portfolio of past and present clients showcases the breadth and depth of our experience. Specialising in leisure properties that go beyond accommodation, our clients typically feature a unique blend of offerings, including food & beverage, golf, spa treatments, and more. From boutique hotels with exceptional dining experiences to resorts offering world-class golf and spa facilities, our portfolio reflects the vibrant tapestry of the hotel leisure industry.
Explore success stories where Revenue by HRM transformed revenue, profitability and occupancy for their clients. Our case studies highlight tailored strategies and impressive results. Learn how our expertise has benefited our clients’ hotels, with increased revenue up to 59% MoM, and over 27% increases YoY . Discover the impact we can make to your bottom line with Revenue by HRM, experienced hotel revenue consultants.
TESTIMONIALS
What Our Clients Say About Revenue by HRM
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Royal Hotel, Bath
Georgina has had terrific impact from day one and reversed
our declining room revenue trend and consequently our profits.
Ron Zanre
Director Patron Hotels & Restaurants
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Langley Castle Hotel
Very knowledgeable and skilled, very
proactive, insightful and passionate. Increasing occupancy levels in the first 2 months.
Craig Healey
Director, The Hotel Consultants
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Middle House, Askrigg
Georgina increased both rates and occupancy levels, understands the market and knows when to change to higher rates.
Mervyn Parrish
Director, Complete Hospitality Ltd
Another Place, The Machrie
The Machrie Hotel & Golf Links, with 39 bedrooms and 4 lodges in Scotland’s Inner Hebrides, faced challenges due to accessibility and operational inefficiencies. Our objective was to position the hotel as a high-end destination, drive ADR growth and protect revenue from travel-related cancellations. We worked with them on short and long term strategies to deliver the results.
New PMS Installation
We supported with the
installation of a new PMS that seamlessly integrated
with the restaurant, golf shop and spa.
Room Reconfiguration
We amended the properties rooms configuration to better meet guest expectations, and to aid ADR growth.
‘Book Direct’ Initiative
We offered value-adds to direct bookers to drive ADR and reduce commissions.
The Royal Hotel, Bath
The Royal Hotel in Bath, which has 34 bedrooms, had experienced a year-on-year decline in bookings. This decline was particularly noticeable during the summer months, which was typically the high season. As a result, the hotel also saw a significant drop in overall revenue. We worked with them on short and long term strategies to deliver the results.
Price Positioning
We replaced the outdated static
pricing tariff with a dynamic structure in line with their
market and competitive set.
Online Presence
We updated property information
and imagery on distribution channels to optimise
rank and visibility.
Long Term Strategy
Amends to the
system setup meant yielding could be
quick and easy. Adding more rate plans
helped the hotel reach new markets.
Langley Castle Hotel
Langley Castle had noticed a decline in occupancy rates year-on-year over an 18-month period. The hotel desperately needed to attract midweek leisure business to fill the gap. This was essential to drive food and beverage spend within the hotel. We worked with them on short term strategies to increase midweek occupancy levels.
Price Strategy
We implemented a dynamic pricing
strategy in line with their unique competitive set.
System Configuration
We made amends to the
system setup, enabling quick and easy yielding, and
reconfigured the channel manager to resolve failing
rate and reservation messages.
Online Presence
We updated property information
and imagery on distribution channels to optimise
rank and visibility.
Rutland Hall Hotel
Rutland Hall, set in 70 acres of rolling countryside, comprising 66 hotel rooms, 39 lakeside lodges, and 10 apartments, needed support when their revenue manager left.
We provided short-term revenue management and ensured a smooth handover to the new hire.
We’ve continued working with their team, maintaining a commercial focus. As the property evolves, a new wellness suite is set to open in Q1 2025, followed by upgrades to leisure facilities and a 5-star spa development planned for later that year.
Case Study Coming Soon
OUR TEAM
Teamwork Makes the Dream Work
Revenue by HRM | Outsourced Hotel Revenue Management
Georgina Neal
Director, Revenue Manager
Gemma Hubbard
Junior Revenue Manager
We bring over 30 years of collective experience in hospitality and revenue management to the business, supporting hotels with tried and tested pricing strategies that increase revenue, profitability, and improve your hotels occupancy levels.
Case Studies
Our Services
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Pre-and Post Opening Support
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Revenue Auditing
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Distribution Management
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Revenue Management
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Hotel Pricing Strategies
Contact Information
Kemp House
160 City Road
London EC1V 2NX
Call Us : 0116 403 0135
We are open from Monday to Friday
09.00 AM – 17.00 PM
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